Project
In the year 2019 in freelance cooperation with the event agency Stereotactic I worked as creative producer for YouTube Music project. YouTube Music was set in the summer 2018 and the New Year's project was dedicated to the launch on the Russian market and was conceived as a big PR campaign.

YouTube Music held free concerts on the streets of Moscow by Ivan Dorn, SBPC (Samoe Bolshoye Prostoe Chislo), Manizha, Suzanna and Malbec, Gluk’oza. For the concerts were chosen such locations as Gogolevsky Boulevard, Trubnaya Square, the main lobby of the Leningradsky railway station and even the halls of the Moscow metro stations.

The project gave Muscovites and guests of the capital the feeling of a fairy tale and a holiday.

[Creative producer, 2018]
Participation in the project within the event agency Stereotactic.
- idea and concept
- offline art direction
- design and decoration
- branding
- artists